Senior Market Intelligence Analyst_EMEA

Location UK-Bourne End
Job ID


Zebra Technologies is a global leader within the High-Technology arena.  With the most recognized brand in the automatic identification industry and the most complete product line, Zebra is dedicated to transforming our clients’ business through innovative products, reliable services and – most importantly – our committed employees.  Our solutions are used to improve business processes, increase productivity, improve quality, lower costs and strengthen security.  For more details, please our website


The Senior Market Intelligence Analyst role is a key position within Zebra Technologies responsible for creating, maintaining and analyzing market data specific to the EMEA market.   This person plays a cross-functional role in bringing together various data elements and techniques to provide insight to enable informed business decisions; liaising with and influencing EMEA wide sales, BU and marketing leaders


  • Work with EMEA sales, product management and marketing stakeholders to collect, analyze, define, and document requirements for reports, dashboards, scorecards, and analytics
  • Actively support EMEA sales teams and marketing on intelligence/industry research requests and analytics, competitive intelligence, market and customer segmentation and product development input requirements Examine EMEA sales and performance data, tracking results and other research to form customer knowledge gap analysis
  • Create, maintain and analyze EMEA market data using a variety of methods and techniques, such as trending, data visualization, and statistical methods to provide customer insight
  • Oversee ongoing, EMEA program-specific-internal research initiatives and scope requests; collaborate with suppliers, monitors archives and communicate findings
  • Examine market analytics and identify knowledge gaps to address significant strategic business needs and strategies
  • Leverage industry knowledge, competitive benchmarking and internal company intelligence to build and maintain robust industry demand forecast models


We're looking for someone who is comfortable working with statistics and data, visualisation tools and reporting, but also someone with outstanding communication, presentation and relationship building skills.  You'll be called up to collaborate with varying business teams, support and defend your findings and participate in a variety of forums.   Key skills we're looking for include:

  • A Bachelor's degree plus proven experience in analytics, customer insights, marketing analysis, qualitative or quantitative research, consulting from a B2B technology environment. 
  • Ability to articulate with strong presentation skills and to contribute to executive-level discourse; excellent written communication abilities
  • Able to operate within a team environment and take large amounts of data and form trends and conclusions; critical thinking and solution driven
  • Strong MS Office skills, particularly Excel and PowerPoint
  • Knowledge of PC-based spreadsheets and database warehousing applications; experience with statistical data modeling and tools (SPSS, SAS) to design and/or perform quantitative analysis and derive meaningful business insights

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