Field Marketing Specialist, Benelux & Nordics

Location NL-Utrecht
Job ID
Komal Arif
Employment Type
Employee (Full-time)
Position Level


At Zebra, we extend the edge of possibility by shaping the future of work on the front line—reinventing how businesses run and moving society forward.


We are a community of changemakers, innovators and doers who come together to deliver a performance edge to the front line of business. We develop new technologies and create new solutions with partners to help organizations act with greater visibility, connectivity, and intelligence—delivering better experiences for workers and those they serve.


Being a part of Zebra means being seen, heard, valued, and respected as you define your path to a fulfilling career.  Here, you’ll have opportunities to learn and lead at a leading company, and you can channel your skills towards causes that you and the Zebra community care about, locally, and globally.


Together, we've only begun to define the edge of what's possible—for our people, our customers, and the world.


We have a great new opportunity to join the Zebra European Field Marketing team to become the trusted Marketing Specialist, working in partnership with local Sales teams and supporting the business in the Nordics & BeNeLux.  


Our Field Marketing Specialist is the first and last mile; educating and enabling sales teams and channel, feeding back local market needs and opportunities.




  • Understand our main market verticals, customer business challenges and sales growth initiatives along with getting to know our key Partners, Distributors and Alliance Partners.    
  • Develop and manage the integrated marketing plan for the Nordics & BeNeLux in conjunction with the regional marketing, vertical, solutions and channel strategy.  
  • Handle country budget and ensure that the overall marketing program remains within budget, measuring programme performance vs country pipeline and revenue.
  • Provide consultancy to Central Marketing and other teams including Regional Product Management, to ensure successful Field Marketing, Sales and Channel enablement.   
  • Collaborate with Channel sales teams to design marketing actions that are aligned to overall marketing objectives with the key local Channel and Distribution Partners as defined by sales.
  • Support projects and initiatives as required
  • This role will be based in the Netherlands with the main Zebra office in Utrecht
  • Travel will be required across the region (covid permitting)




We are looking for an outstanding marketing professional with experience of B2B field or channel marketing to join our hard-working team. 


A fluent English and Dutch speaker who can demonstrate the ability to balance short-term sales & marketing priorities with longer term goals, you will need to be a strong team worker and communicator.  


Experience of influencing cross-functional teams and working in an international matrix structure is crucial.   


An expert at event management with demonstrated skills in planning and execution, you will bring proven time management and communications skills.   


A self-starter and fast learner, we would love to see good brand management skills along with budget and vendor management skill.  Experience in inquiry management and lead routing systems – CRM, PRM is an advantage.


Additionally, a bachelor’s degree in Marketing or Communications is preferred


Why Zebra?


We offer competitive fixed salary and performance linked bonus as well as a range of corporate benefits which support the lifestyle, professional development, health and learning of our people.


EMEA benefits include:


  • Up to 32 hours paid time off per year to volunteer with a charity of your choice
  • Internal mentoring programs for personal & professional growth
  • Flexible working environment
  • Frequent internal career opportunities
  • Reward & Recognition scheme - earn points to spend online
  • Access to an innovative online learning platform
  • Employee Assistance Program


Zebra’s culture is encouraging and collaborative where employees are encouraged to learn and grow together. This is a phenomenal time to join us – we are excited to hear from you!


Equal Opportunities:


We are committed to offering equal opportunities, and we encourage applications from all sections of the community.



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